Registered trade marks protect your business brands. They can comprise a name, a word, a logo or in exceptional circumstances, the distinctive shape of your products. Having a registered trade mark sets you apart from your competitors and we are experts at advising on how to manage your trade marks and ensure that you are properly protected.
We can stop others from using your trade marks to their advantage, such as using them unfairly in advertisements, parallel importing goods bearing your trade marks and counterfeiting your products. We can take action against infringers in the High Court and the Intellectual Property Enterprise Court.
We can also advise you on the law of passing off, which can be used to protect a business’ brand without the need for a registered trade mark. The law of passing off can stop a third party exploiting the goodwill in your brand in such a way as to deceive customers into believing that they are purchasing your goods and services.